This digital ad-targeting thing is crazy!
By now, you know that every time you fill out a “profile” to join something on the internet, you divulge lots of information for targeting you with ‘PERSONALIZED” ads.
So, I used Yahoo! to search for a retail company. I clicked on the “CorporationWiki” link to view the company info. The first ad was for SEO services.
“Alright…they know I have a website.”
The second ad featured a row of photos of about five busty white women, with copy that read, “We don’t want younger men, we want you!”
The third time, it was a flashing red banner that said, “Click here to view your arrest record now.”
So, here’s what Yahoo! “knows” about me: I’m an old, single, buxom-white-woman-loving, ex-con, internet geek.